chopard luc time traveler oneThere’s a lot going on at any given time in the watchmaking world, as a big part of any luxury brand’s day seems to involve coming up with something that will attract the attention of buyers.

That makes sense, as the market is somewhat crowded and there are only so many buyers out there.  On the other hand, a lot of buyers own more than one watch and will gladly buy more if they see some new shiny thing that they don’t already have.  That’s why makers are always tweaking their product line, coming up with new complications, features, and precious metals combinations to try to attract people to buy.

One elaborate complication that we’re seeing more of these days is the idea of a world time watch.  A world time watch is one of the busier looking watches out there, and they tend to make a chronograph look rather tame by comparison.  If you’re the kind of person who likes a simple watch face, a world time watch is not going to be for you.

The term “world time” isn’t just a clever name; the watches are designed, more or less, to be able to show you the time of day anywhere on the planet.  The main display will always show you the local time, but most world time watches also have a rotating dial that will show you the time of day in 24 other places around the globe.

A good example would be the new Chopard L.U.C Time Traveler One, a limited edition model that also represents the company’s first attempt at a world time watch.  This particular timepiece uses the company’s own calibre 01.05-L movement and the timepiece will also display seconds and the date.  It’s also a self-winding automatic, and you can view the entire mechanism via the sapphire crystal case back.

You adjust the time via the crown at 2 o’clock, and you adjust the world time ring using the crown at 4 o’clock, which has a globe on it so you won’t confuse the two.

chopard luc time traveler oneThe end result is an interesting watch, but like all world time watches, it also has a very busy face.  If you’re just looking for the time, you’ll find this one a bit cluttered.  On the other hand, if you actually need a watch that tells you the time of day in 24 different time zones, what kind of person are you and what do you do for a living?

We’re not really sure that a world time watch is something that anyone really needs. On the other hand, if you’re a collector of gadgets, a fan of watches with complications, or just a fan of Chopard watches in general, this is one you’ll likely find to be interesting.  It may, or may not, be one that you’ll be adding to your collection anytime soon, depending on your finances.  The Chopard L.U.C Time Traveler One is available in stainless steel, rose gold, and platinum, at roughly $13,000, $23,000 and $36,000 respectively.

It’s nice to see that you can get it in steel, as the watch is essentially the same, aside from the case material, as the platinum version.  On the other hand, it’s roughly one third of the price.

As production is limited, this one will likely be hard to find regardless of your finances, so if you need to know the time in Burkina Faso, you might just have to ask someone.